October Is American Archives Month!
Dear Colleague:
The 2007 American Archives Month Public Relations Kit can aid in our joint efforts to promote the value of archives and the importance of archivists. We hope that your state, regional organization, or repository will be stimulated by the ideas and tips presented in the Kit and in these online supplementary materials to schedule an event, issue a press release, set up a media prospect list, or take some other step toward enhancing public awareness of your capabilities. [Read more of this message from SAA President Mark Greene.]
The 2007 American Archives Month Public Relations Kit (PDF)
Supplementary Materials:
Say What? The First Annual “Best Elevator Speech” Contest – With Prizes! (PDF)
Tell SAA – in 30 words or fewer – what you would say to a friendly stranger who inquires what you do for a living. You could win a complimentary one-year membership in SAA, a $50 coupon for books – and a lifetime of gratitude from your colleagues!
What Is An Archives? (PDF)
Download this two-page article, print multiple copies (preferably on a color printer), and make it available to young people who visit your repository. Or take it with you to distribute to students on your next career day visit!
Event Planning Guide (PDF)
Turn to this Guide for tips on Organizing Your American Archives Month Event, a Comprehensive Checklist for Planning Your Event, and a Sample Media Relations Timeline.
Sample Press Release (PDF)
Sample Proclamation (PDF)
Sample Proclamation Request Letter (PDF)
Tips for Media Interviews (PDF)
So you’re going to be interviewed? See these tips for preparing for your interview and getting your point across.
How To Know If Something Is Newsworthy (PDF)
If you’d like to pitch a news story or interview to a particular editor or reporter, it helps if you’ve thought through why your story is newsworthy….
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